{"id":2114,"date":"2026-11-07T12:31:58","date_gmt":"2026-11-07T12:31:58","guid":{"rendered":"https:\/\/febi.uinsalatiga.ac.id\/bd\/?page_id=2114"},"modified":"2026-11-07T12:31:59","modified_gmt":"2026-11-07T12:31:59","slug":"tujuan-2","status":"publish","type":"page","link":"https:\/\/febi.uinsalatiga.ac.id\/bd\/tujuan-2\/","title":{"rendered":"Tujuan"},"content":{"rendered":"\n
\n\n \n
\n
\n Tujuan Program Studi\n <\/div>\n

\n Fokus & Strategi Pengembangan Akademik\n <\/h2>\n

\n Mewujudkan penyelenggaraan pendidikan tinggi bisnis digital unggulan berlandaskan integritas keilmuan dan etika ekonomi Islam.\n <\/p>\n <\/div>\n\n \n

\n\n \n
\n
\n

\n Inovasi & Pendidikan Berkualitas\n <\/h3>\n

\n Menghasilkan lulusan yang menguasai teknologi informasi, analisis data, serta strategi bisnis modern berbasis etika Islam.\n <\/p>\n <\/div>\n

\n TUJUAN 01 \u2014 Quality Education\n <\/div>\n <\/div>\n\n \n
\n
\n

\n Riset & Integrasi Keilmuan\n <\/h3>\n

\n Mendorong penelitian aplikatif di bidang ekosistem digital, technopreneurship, dan solusi ekonomi digital syariah.\n <\/p>\n <\/div>\n

\n TUJUAN 02 \u2014 Applied Research\n <\/div>\n <\/div>\n\n \n
\n
\n

\n Kemitraan & Pengabdian Industri\n <\/h3>\n

\n Membangun sinergi dengan dunia usaha, industri digital (DUDI), dan UMKM untuk percepatan transformasi digital masyarakat.\n <\/p>\n <\/div>\n

\n TUJUAN 03 \u2014 Industry Collaboration\n <\/div>\n <\/div>\n\n <\/div>\n\n\n \n
\n
\n Jalur Peminatan\n <\/div>\n

\n Konsentrasi Keahlian Kurikulum\n <\/h2>\n

\n Pilihan jalur penajaman kompetensi mahasiswa yang diambil pada semester 6 sesuai dengan minat dan karier impian.\n <\/p>\n <\/div>\n\n \n

\n\n \n
\n
\n

\n Pemasaran Digital\n <\/h3>\n

\n Fokus pada perencanaan strategi pemasaran berbasis data, penguatan branding digital, serta analisis kampanye performa.\n <\/p>\n

\n Mata Kuliah:<\/strong> Digital Marketing Strategy, Digital Branding, Marketing Analytics.\n <\/div>\n <\/div>\n
\n PEMINATAN 01 \u2014 Digital Marketing\n <\/div>\n <\/div>\n\n \n
\n
\n

\n Kewirausahaan Digital\n <\/h3>\n

\n Pendalaman inkubasi bisnis startup, perancangan model bisnis inovatif, serta eksekusi proyek digital rintisan.\n <\/p>\n

\n Mata Kuliah:<\/strong> Technopreneurship for SMEs, Business Modeling, Digital Business Project.\n <\/div>\n <\/div>\n
\n PEMINATAN 02 \u2014 Technopreneurship\n <\/div>\n <\/div>\n\n \n
\n
\n

\n Analisis Bisnis Digital\n <\/h3>\n

\n Spesialisasi pengolahan big data, pemodelan prediksi bisnis, serta penggalian pola data (*data mining*) untuk keputusan perusahaan.\n <\/p>\n

\n Mata Kuliah:<\/strong> Business Forecasting, Data Mining, Digital Business Model Analysis.\n <\/div>\n <\/div>\n
\n PEMINATAN 03 \u2014 Business Analytics\n <\/div>\n <\/div>\n\n <\/div>\n\n<\/div>\n